| 17 March 2011

More detail about Casablanca

Casablanca has announced plans to release a television program called The Casablanca Makeover Competition. In collaboration with ayesha accessories, Casablanca will broadcast the 30-minute show on Skysat TV in mid-April. Skysat will also report on the shoot as it takes place in-store on Friday, April 1.

The show features ayesha accessories' stop designers and stylists orchestrating the makeover. Casablanca CEO and Art Director Jacqueline Kapur will work alongside ayesha accessories Head Designer and stylist to perform the makeovers.

The two fashion giants will select new outfits, accessories, hair and makeup to transform two lucky winners. The garments will be on loan from Casablanca and accessories from ayesha accessories. Additional hair and makeup artists will assist the makeovers

Already the store has launched an advertising campaign that invites women to enter to win a chance to appear on the show. Women may enter in either of two categories - married and single. Both will appear on the show. The show will also interview husbands and family of the final winners to give an inside look on who these women really are.

To enter to be on the show, contestants just have to drop in to Casablanca at 165 Mission St and fill in an entry form.

For more information on the show, don't hesitate to contact:

Vijay: 944 2116 029
Jesse: 948 6623 749