| 27 September 2011
Permirra is an elegant little boutique located in the French Quarter of Pondicherry that opened a few months back. Loredana Biasion, the designer, has been visting Pondicherry for over 30 years and has settled here a few years ago. The name Permirra is a tribute to The Mother (it means “For Mirra”- the name of the Mother - in Italian).
Using linen, khadi, cotton, silk, the garments line propose a spare, simple and minimalistic way of dressing. The cuts are loose and fluid for a perfect fit and accessorized by special pieces like bags, scarves and bijoux.
Permirra likes to customize exclusive models for her customers which are sometimes teenagers but more often ladies with strong personalities.
Collaborating with different professionals from different fields, Loredana Biasion offers several frequent events like art exhibitions, spa & skin care programs, fashion shows.
Particular favourites from the customers are - the latest contemporary bags collection made with extremely accurate finishing, crossed blouses with Japanese influences and authentic crystal bracelets restyled with Indian ethnic touch.
The boutique is managed by Loredana Biasion and her good friend Sindhuja Rai who collaborates on Health & Skin Care Awareness.
Permirra - 21 rue de la Compagnie - This e-mail address is being protected from spambots. You need JavaScript enabled to view it
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Permirra